{"id":2313,"date":"2014-08-04T14:49:30","date_gmt":"2014-08-04T19:19:30","guid":{"rendered":"https:\/\/cograf.com\/site\/?p=2313"},"modified":"2014-08-04T14:50:39","modified_gmt":"2014-08-04T19:20:39","slug":"manual-corporativo-de-marca-banesco-tomo-2","status":"publish","type":"post","link":"https:\/\/cograf.com\/site\/manual-corporativo-de-marca-banesco-tomo-2\/","title":{"rendered":"Manual Corporativo de Marca Banesco (Tomo 2)"},"content":{"rendered":"<div id=\"stcpDiv\">\n<div>\n<p><a href=\"https:\/\/cograf.com\/site\/wp-content\/uploads\/2014\/08\/Benescomanual.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-2314\" alt=\"Benescomanual\" src=\"https:\/\/cograf.com\/site\/wp-content\/uploads\/2014\/08\/Benescomanual.jpg\" width=\"540\" height=\"346\" srcset=\"https:\/\/cograf.com\/site\/wp-content\/uploads\/2014\/08\/Benescomanual.jpg 540w, https:\/\/cograf.com\/site\/wp-content\/uploads\/2014\/08\/Benescomanual-300x192.jpg 300w\" sizes=\"(max-width: 540px) 100vw, 540px\" \/><\/a><\/p>\n<p>Como parte de la estructuraci\u00f3n del Manual de Identidad Gr\u00e1fica de Banesco, elaboramos el Tomo 2 de este importante documento, que constituye una confiable gu\u00eda de orientaci\u00f3n de f\u00e1cil comprensi\u00f3n y cumplimiento.<\/p>\n<p>En Cograf nos especializamos en la edici\u00f3n del Manual Corporativo de Identidad Gr\u00e1fica, el cual establece las normas y par\u00e1metros de uso de todos sus elementos visuales en distintos medios y aplicaciones.<\/p>\n<p>Esta gu\u00eda sistematiza y documenta las pr\u00e1cticas que garantizan la integridad de la imagen visual\u00a0 de una empresa u organizaci\u00f3n y ayuda a que todos sus miembros est\u00e9n debidamente informados y alineados. La falta de coherencia y consistencia en el uso de dichos elementos puede acarrear perjuicios importantes para la integridad, presencia y fuerza de la marca.<\/p>\n<p>En el Tomo 2 del Manual de Banesco, fueron incorporadas normas acerca de Publicidad y Comunicaciones, as\u00ed como tambi\u00e9n lo referido a Redes Sociales y Uso del Email adecuados a la cultura corporativa.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Como parte de la estructuraci\u00f3n del Manual de Identidad Gr\u00e1fica de Banesco, elaboramos el Tomo 2 de este importante documento, que constituye una confiable gu\u00eda de orientaci\u00f3n de f\u00e1cil comprensi\u00f3n y cumplimiento. En Cograf nos especializamos en la edici\u00f3n del&hellip;<\/p>\n","protected":false},"author":1,"featured_media":2314,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2313","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-identidad-visual","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Manual Corporativo de Marca Banesco (Tomo 2) - Cograf Comunicaciones<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cograf.com\/site\/manual-corporativo-de-marca-banesco-tomo-2\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Manual Corporativo de Marca Banesco (Tomo 2) - Cograf Comunicaciones\" \/>\n<meta property=\"og:description\" content=\"Como parte de la estructuraci\u00f3n del Manual de Identidad Gr\u00e1fica de Banesco, elaboramos el Tomo 2 de este importante documento, que constituye una confiable gu\u00eda de orientaci\u00f3n de f\u00e1cil comprensi\u00f3n y cumplimiento. 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