{"id":2187,"date":"2014-01-17T14:47:02","date_gmt":"2014-01-17T19:17:02","guid":{"rendered":"https:\/\/cograf.com\/site\/?page_id=2187"},"modified":"2014-01-17T14:47:02","modified_gmt":"2014-01-17T19:17:02","slug":"de-la-creatividad-a-la-innovacion","status":"publish","type":"page","link":"https:\/\/cograf.com\/site\/cultura-de-servicio\/lecturas-de-apoyo\/de-la-creatividad-a-la-innovacion\/","title":{"rendered":"De la creatividad a la innovaci\u00f3n&#8230;"},"content":{"rendered":"<p><span style=\"font-family: Verdana, Arial, Helvetica, sans-serif;\"><em>\u00bfC\u00f3mo avanzar desde ideas originales a proyectos rentables?<br \/><\/em><\/span><span style=\"font-family: Verdana, Arial, Helvetica, sans-serif;\">La innovaci\u00f3n es una actividad de alto riesgo. Entre el 80 y el 95% de los nuevos productos fracasan en el mercado. Aqu\u00ed, un m\u00e9todo estructurado que va desde la generaci\u00f3n de ideas originales hasta el lanzamiento en un contexto de riesgo controlado.<\/span><span style=\"font-family: Verdana, Arial, Helvetica, sans-serif;\"><br \/><\/span><span style=\"font-family: verdana, arial, geneva;\"><a href=\"https:\/\/cograf.com\/site\/wp-content\/uploads\/2014\/01\/creatividad.pdf\">(Documento en formato .PDF de 127K)<\/a><a href=\"https:\/\/cograf.com\/site\/wp-content\/uploads\/2014\/01\/creatividad.pdf\"><br \/><\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00bfC\u00f3mo avanzar desde ideas originales a proyectos rentables?La innovaci\u00f3n es una actividad de alto riesgo. Entre el 80 y el 95% de los nuevos productos fracasan en el mercado. Aqu\u00ed, un m\u00e9todo estructurado que va desde la generaci\u00f3n de ideas&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1841,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-2187","page","type-page","status-publish","hentry","entry","no-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>De la creatividad a la innovaci\u00f3n... - Cograf Comunicaciones<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cograf.com\/site\/cultura-de-servicio\/lecturas-de-apoyo\/de-la-creatividad-a-la-innovacion\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"De la creatividad a la innovaci\u00f3n... - Cograf Comunicaciones\" \/>\n<meta property=\"og:description\" content=\"\u00bfC\u00f3mo avanzar desde ideas originales a proyectos rentables?La innovaci\u00f3n es una actividad de alto riesgo. 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